{"id":14870,"date":"2024-11-28T09:33:25","date_gmt":"2024-11-28T08:33:25","guid":{"rendered":"https:\/\/osb.org\/2024\/11\/28\/nuevo-diseno-corporativo-para-santanselmo\/"},"modified":"2025-09-24T22:28:51","modified_gmt":"2025-09-24T20:28:51","slug":"nuevo-diseno-corporativo-para-santanselmo","status":"publish","type":"post","link":"https:\/\/osb.org\/es\/2024\/11\/28\/nuevo-diseno-corporativo-para-santanselmo\/","title":{"rendered":"Nuevo dise\u00f1o corporativo para Sant\u2019Anselmo"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-sizes-bottom:1px;--awb-border-color:var(--awb-custom11);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-right:60px;--awb-padding-bottom:20px;--awb-padding-left:60px;--awb-padding-right-small:30px;--awb-padding-left-small:30px;--awb-margin-top-medium:1px;--awb-margin-top-small:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-justify-content-flex-end fusion-flex-content-wrap\" style=\"width:calc( 100% + 60px ) !important;max-width:calc( 100% + 60px ) !important;margin-left: calc(-60px \/ 2 );margin-right: calc(-60px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-padding-right:60px;--awb-padding-left:60px;--awb-padding-right-small:0px;--awb-padding-left-small:0px;--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:30px;--awb-margin-bottom-large:20px;--awb-spacing-left-large:30px;--awb-width-medium:100%;--awb-order-medium:0;--awb-margin-top-medium:20px;--awb-spacing-right-medium:30px;--awb-margin-bottom-medium:0px;--awb-spacing-left-medium:30px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:30px;--awb-spacing-left-small:30px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-one\" style=\"--awb-text-color:var(--awb-custom13);--awb-margin-top-small:0px;--awb-margin-right-small:0px;--awb-margin-bottom-small:20px;--awb-margin-left-small:0px;--awb-font-size:40px;\"><h1 class=\"fusion-title-heading title-heading-left md-text-align-center fusion-responsive-typography-calculated\" style=\"font-family:var(--awb-typography1-font-family);font-weight:var(--awb-typography1-font-weight);font-style:var(--awb-typography1-font-style);margin:0;letter-spacing:var(--awb-typography1-letter-spacing);text-transform:var(--awb-typography1-text-transform);font-size:1em;--fontSize:40;line-height:var(--awb-typography1-line-height);\">Nuevo dise\u00f1o corporativo para Sant\u2019Anselmo<\/h1><\/div><div class=\"fusion-text fusion-text-1 fusion-no-small-visibility fusion-no-medium-visibility\" style=\"--awb-font-size:var(--awb-typography5-font-size);--awb-line-height:var(--awb-typography5-line-height);--awb-letter-spacing:var(--awb-typography5-letter-spacing);--awb-text-transform:var(--awb-typography5-text-transform);--awb-text-color:var(--awb-custom12);--awb-text-font-family:var(--awb-typography5-font-family);--awb-text-font-weight:var(--awb-typography5-font-weight);--awb-text-font-style:var(--awb-typography5-font-style);\"><p>Tras un proceso que comenz\u00f3 en 2021, Sant'Anselmo ha dado un paso decisivo en el desarrollo de un dise\u00f1o corporativo que dar\u00e1 forma a su imagen interna y externa general. Este nuevo dise\u00f1o encarna el car\u00e1cter que la administraci\u00f3n de Sant'Anselmo desea proyectar en todas las iniciativas y comunicaciones. <\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:30px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:30px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:30px;--awb-spacing-left-medium:30px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:30px;--awb-spacing-left-small:30px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\" style=\"border:1px solid var(--awb-custom10);\"><img decoding=\"async\" width=\"1920\" height=\"1080\" title=\"hero_new_identity_system_1\" src=\"https:\/\/osb.org\/wp-content\/uploads\/2024\/11\/hero_new_identity_system_1.jpg\" data-orig-src=\"https:\/\/osb.org\/wp-content\/uploads\/2024\/11\/hero_new_identity_system_1.jpg\" alt class=\"lazyload img-responsive wp-image-14871\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271920%27%20height%3D%271080%27%20viewBox%3D%270%200%201920%201080%27%3E%3Crect%20width%3D%271920%27%20height%3D%271080%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/osb.org\/wp-content\/uploads\/2024\/11\/hero_new_identity_system_1-200x113.jpg 200w, https:\/\/osb.org\/wp-content\/uploads\/2024\/11\/hero_new_identity_system_1-400x225.jpg 400w, https:\/\/osb.org\/wp-content\/uploads\/2024\/11\/hero_new_identity_system_1-600x338.jpg 600w, https:\/\/osb.org\/wp-content\/uploads\/2024\/11\/hero_new_identity_system_1-800x450.jpg 800w, https:\/\/osb.org\/wp-content\/uploads\/2024\/11\/hero_new_identity_system_1-1200x675.jpg 1200w, https:\/\/osb.org\/wp-content\/uploads\/2024\/11\/hero_new_identity_system_1.jpg 1920w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1024px) 100vw, (max-width: 640px) 100vw, 600px\" \/><\/span><\/div><div class=\"fusion-text fusion-text-2 fusion-text-no-margin\" style=\"--awb-font-size:var(--awb-typography5-font-size);--awb-line-height:var(--awb-typography5-line-height);--awb-letter-spacing:var(--awb-typography5-letter-spacing);--awb-text-transform:var(--awb-typography5-text-transform);--awb-text-color:var(--awb-custom11);--awb-margin-top:12px;--awb-margin-bottom:12px;--awb-text-font-family:var(--awb-typography5-font-family);--awb-text-font-weight:var(--awb-typography5-font-weight);--awb-text-font-style:var(--awb-typography5-font-style);\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:30px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:30px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:30px;--awb-spacing-left-medium:30px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:30px;--awb-spacing-left-small:30px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;width:100%;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;--awb-sep-color:var(--awb-color4);border-color:var(--awb-color4);border-top-width:3px;\"><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container has-pattern-background has-mask-background hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-right:60px;--awb-padding-left:60px;--awb-padding-right-medium:60px;--awb-padding-left-medium:60px;--awb-padding-right-small:30px;--awb-padding-left-small:30px;--awb-margin-top:30px;--awb-margin-top-small:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-justify-content-center fusion-flex-content-wrap\" style=\"width:calc( 100% + 60px ) !important;max-width:calc( 100% + 60px ) !important;margin-left: calc(-60px \/ 2 );margin-right: calc(-60px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_2_5 2_5 fusion-flex-column\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-width-large:40%;--awb-margin-top-large:0px;--awb-spacing-right-large:30px;--awb-margin-bottom-large:20px;--awb-spacing-left-large:30px;--awb-width-medium:75%;--awb-order-medium:0;--awb-spacing-right-medium:30px;--awb-spacing-left-medium:30px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:30px;--awb-spacing-left-small:30px;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-flex-start fusion-flex-justify-content-center fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:calc( 100% + 60px ) !important;max-width:calc( 100% + 60px ) !important;margin-left: calc(-60px \/ 2 );margin-right: calc(-60px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-0 fusion_builder_column_inner_1_2 1_2 fusion-flex-column fusion-flex-align-self-center\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:30px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:30px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:30px;--awb-spacing-left-medium:30px;--awb-width-small:100%;--awb-order-small:1;--awb-spacing-right-small:30px;--awb-margin-bottom-small:20px;--awb-spacing-left-small:30px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-center fusion-content-layout-column\"><div class=\"fusion-text fusion-text-3 fusion-text-no-margin\" style=\"--awb-font-size:var(--awb-typography5-font-size);--awb-line-height:var(--awb-typography5-line-height);--awb-letter-spacing:var(--awb-typography5-letter-spacing);--awb-text-transform:var(--awb-typography5-text-transform);--awb-text-color:var(--awb-custom11);--awb-margin-top:0px;--awb-margin-right:0px;--awb-margin-bottom:0px;--awb-margin-left:0px;--awb-text-font-family:var(--awb-typography5-font-family);--awb-text-font-weight:var(--awb-typography5-font-weight);--awb-text-font-style:var(--awb-typography5-font-style);\"><p>28 noviembre 2024<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-1 fusion_builder_column_inner_1_2 1_2 fusion-flex-column fusion-flex-align-self-center\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:30px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:30px;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:30px;--awb-spacing-left-medium:30px;--awb-width-small:100%;--awb-order-small:0;--awb-margin-top-small:0px;--awb-spacing-right-small:30px;--awb-spacing-left-small:30px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-center fusion-content-layout-column\"><div class=\"fusion-sharing-box fusion-sharing-box-1 boxed-icons\" style=\"background-color:var(--awb-color1);border-color:var(--awb-color1);--awb-margin-top:0px;--awb-margin-right:0px;--awb-margin-bottom:0px;--awb-margin-left:0px;--awb-wrapper-padding-top:0px;--awb-wrapper-padding-right:0px;--awb-wrapper-padding-bottom:0px;--awb-wrapper-padding-left:0px;--awb-padding-top:0px;--awb-padding-right:0px;--awb-padding-bottom:0px;--awb-padding-left:0px;--awb-border-top:0px;--awb-border-right:0px;--awb-border-bottom:0px;--awb-border-left:0px;--awb-icon-size:12px;--awb-separator-border-color:#cccccc;--awb-separator-border-sizes:0px;--awb-stacked-align:flex-end;--awb-layout:row;--awb-alignment-small:flex-end;--awb-stacked-align-small:center;\" data-title=\"Nuevo dise\u00f1o corporativo para Sant\u2019Anselmo\" data-description=\"Your Content Goes Here       \r\nHasta hace poco, Sant\u2019Anselmo no ten\u00eda un dise\u00f1o corporativo uniforme que abarcara la Oficina del Abad Primado, la Badia, el Collegio y el Ateneo. Incluso dentro de la Universidad, las diferentes facultades no segu\u00edan una directriz uniforme e\" data-link=\"https:\/\/osb.org\/es\/2024\/11\/28\/nuevo-diseno-corporativo-para-santanselmo\/\"><div class=\"fusion-social-networks sharingbox-shortcode-icon-wrapper sharingbox-shortcode-icon-wrapper-1 boxed-icons\"><span><a href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fosb.org%2Fes%2F2024%2F11%2F28%2Fnuevo-diseno-corporativo-para-santanselmo%2F&amp;t=Nuevo%20dise%C3%B1o%20corporativo%20para%20Sant%E2%80%99Anselmo\" target=\"_blank\" rel=\"noreferrer\" title=\"Facebook\" aria-label=\"Facebook\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-facebook awb-icon-facebook\" style=\"color:var(--awb-custom11);background-color:#e8e8e8;border-color:#e8e8e8;border-radius:50%;\" aria-hidden=\"true\"><\/i><\/a><\/span><span><a href=\"https:\/\/x.com\/intent\/post?text=Nuevo%20dise%C3%B1o%20corporativo%20para%20Sant%E2%80%99Anselmo&amp;url=https%3A%2F%2Fosb.org%2Fes%2F2024%2F11%2F28%2Fnuevo-diseno-corporativo-para-santanselmo%2F\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"X\" aria-label=\"X\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-twitter awb-icon-twitter\" style=\"color:var(--awb-custom11);background-color:#e8e8e8;border-color:#e8e8e8;border-radius:50%;\" aria-hidden=\"true\"><\/i><\/a><\/span><span><a href=\"https:\/\/api.whatsapp.com\/send?text=https%3A%2F%2Fosb.org%2Fes%2F2024%2F11%2F28%2Fnuevo-diseno-corporativo-para-santanselmo%2F\" target=\"_blank\" rel=\"noopener noreferrer\" title=\"WhatsApp\" aria-label=\"WhatsApp\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-whatsapp awb-icon-whatsapp\" style=\"color:var(--awb-custom11);background-color:#e8e8e8;border-color:#e8e8e8;border-radius:50%;\" aria-hidden=\"true\"><\/i><\/a><\/span><span><a href=\"mailto:?subject=Nuevo%20dise%C3%B1o%20corporativo%20para%20Sant%E2%80%99Anselmo&amp;body=https%3A%2F%2Fosb.org%2Fes%2F2024%2F11%2F28%2Fnuevo-diseno-corporativo-para-santanselmo%2F\" target=\"_self\" title=\"Email\" aria-label=\"Email\"><i class=\"fusion-social-network-icon fusion-tooltip fusion-mail awb-icon-mail\" style=\"color:var(--awb-custom11);background-color:#e8e8e8;border-color:#e8e8e8;border-radius:50%;\" aria-hidden=\"true\"><\/i><\/a><\/span><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-text fusion-text-4\"><p>Hasta hace poco, Sant\u2019Anselmo no ten\u00eda un dise\u00f1o corporativo uniforme que abarcara la Oficina del Abad Primado, la Badia, el Collegio y el Ateneo. Incluso dentro de la Universidad, las diferentes facultades no segu\u00edan una directriz uniforme e identificativa en el uso del logotipo. <\/p>\n<p>Tras un largo proceso de colaboraci\u00f3n que comenz\u00f3 en 2021, Sant'Anselmo ha dado un paso decisivo en el desarrollo de un dise\u00f1o corporativo que dar\u00e1 forma a su imagen interna y externa general. Este nuevo dise\u00f1o encarna el car\u00e1cter que la administraci\u00f3n de Sant'Anselmo desea proyectar en todas las iniciativas y comunicaciones. <\/p>\n<p>El nuevo logotipo y el dise\u00f1o corporativo completo de Sant'Anselmo \u2014elaborados por el hermano Claudio Lavall\u00e9n OSB de la Abad\u00eda de Kremsm\u00fcnster en Austria\u2014 se presentaron formalmente en el Ateneo con la inauguraci\u00f3n del a\u00f1o acad\u00e9mico 2022-23. Se ha ido extendiendo gradualmente a todas las autoridades, departamentos y oficinas de la instituci\u00f3n. Cada una de las tres facultades de filosof\u00eda, teolog\u00eda y liturgia tiene su propio color, pero utiliza el mismo dise\u00f1o.  <\/p>\n<p>Esta transformaci\u00f3n refleja c\u00f3mo Sant'Anselmo desea ser percibido y reconocido en los a\u00f1os venideros. Durante la transici\u00f3n, cada detalle se ha gestionado cuidadosamente de acuerdo con las directrices establecidas en el Manual de Dise\u00f1o Corporativo, que ha estandarizado nuestra identidad visual desde las tarjetas de visita hasta las conferencias. Actualmente, est\u00e1 en marcha el \u00faltimo paso de su implementaci\u00f3n para todo Sant\u2019Anselmo: un sistema de se\u00f1alizaci\u00f3n para todo el campus, que indica las direcciones a las aulas, oficinas y otros lugares.  <\/p>\n<p>Un dise\u00f1o hermoso y significativo crea identidad e identificaci\u00f3n, unidad en la diversidad. La administraci\u00f3n cree que este importante paso forma parte de un movimiento m\u00e1s amplio de cambio positivo y avance para toda la instituci\u00f3n de Sant'Anselmo. <\/p>\n<\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tras un proceso que comenz\u00f3 en 2021, Sant&#8217;Anselmo ha dado un paso decisivo en el desarrollo de un dise\u00f1o corporativo que dar\u00e1 forma a su imagen interna y externa general. Este nuevo dise\u00f1o encarna el car\u00e1cter que la administraci\u00f3n de Sant&#8217;Anselmo desea proyectar en todas las iniciativas y comunicaciones. <\/p>\n","protected":false},"author":1,"featured_media":14871,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[186,191],"tags":[240,238],"class_list":["post-14870","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nexus-es","category-noticias-es","tag-nexus-diciembre-2024-es","tag-nexus-santanselmo-es"],"cc_featured_image_caption":{"caption_text":false,"source_text":false,"source_url":false},"_links":{"self":[{"href":"https:\/\/osb.org\/es\/wp-json\/wp\/v2\/posts\/14870","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/osb.org\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/osb.org\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/osb.org\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/osb.org\/es\/wp-json\/wp\/v2\/comments?post=14870"}],"version-history":[{"count":0,"href":"https:\/\/osb.org\/es\/wp-json\/wp\/v2\/posts\/14870\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/osb.org\/es\/wp-json\/wp\/v2\/media\/14871"}],"wp:attachment":[{"href":"https:\/\/osb.org\/es\/wp-json\/wp\/v2\/media?parent=14870"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/osb.org\/es\/wp-json\/wp\/v2\/categories?post=14870"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/osb.org\/es\/wp-json\/wp\/v2\/tags?post=14870"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}